Freddy’s Frozen Custard & Steakburgers, the fast-casual restaurant chain known for its cooked-to-order steakburgers and rich frozen custard, has officially expanded its footprint in Aurora, Colorado. The new location, which opened on Sunday, March 23, 2025, marks another milestone in the brand’s ambitious growth strategy and commitment to serving communities across the United States.
🏗️ A Strategic Expansion in Colorado
Founded in 2002, Freddy’s has grown from a single location in Wichita, Kansas, to a national favorite with over 550 restaurants across 36 states. The brand’s expansion into Aurora is part of a broader initiative to increase its presence in Colorado, where it now boasts 35 locations statewide.
The newest Freddy’s restaurant is located at 18680 E. 32nd Parkway, near Interstate 70 and Tower Road, a high-traffic area that offers excellent visibility and accessibility. This strategic placement ensures convenience for both residents and travelers passing through Aurora.
🏠 Restaurant Features and Layout
The Aurora location spans 2,747 square feet, designed to accommodate up to 80 guests indoors. In addition to its spacious dining area, the restaurant includes patio seating, allowing guests to enjoy their meals in an open-air setting during Colorado’s pleasant weather seasons.
Freddy’s has also integrated modern conveniences to enhance customer experience:
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Drive-thru service for quick and efficient ordering
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Mobile ordering via the Freddy’s app and website
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Cooked-to-order menu ensuring freshness and quality
These features reflect Freddy’s commitment to blending traditional hospitality with contemporary service models.
🕒 Operating Hours
The restaurant operates on a flexible schedule to accommodate various dining preferences:
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Sunday to Thursday: 10:30 a.m. – 10:00 p.m.
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Friday and Saturday: 10:30 a.m. – 11:00 p.m.
This extended weekend timing caters to late-night diners and families looking for a relaxed evening out.
🍔 What’s on the Menu?
Freddy’s menu is a celebration of classic American fare, crafted with precision and care. Highlights include:
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Steakburgers: Made from lean 100% ground beef, cooked-to-order for optimal flavor
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All-beef hot dogs: A nostalgic favorite with a Freddy’s twist
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Shoestring fries: Crispy, golden, and perfect for dipping
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Frozen custard: Richer and creamier than ice cream, available in chocolate or vanilla and customizable with mix-ins
The brand’s signature frozen custard is churned fresh daily, offering a dessert experience that’s both indulgent and memorable.
👥 Community Engagement and Vision
Brian Pyle, the franchise owner of the new Aurora location, expressed enthusiasm about the expansion. “We’ve truly enjoyed getting to know guests at our first location in Aurora by serving fantastic food and custard as well as supporting community activities for local schools and other nonprofit organizations,” he said.
Pyle emphasized Freddy’s dedication to maintaining high standards of service: “We’ll continue to uphold the exceptional Freddy’s dining experience with fast, friendly service and cooked-to-order menu items to all of our guests at our newest location.”
This community-first approach is a cornerstone of Freddy’s brand identity. Beyond serving meals, Freddy’s actively participates in local initiatives, school programs, and charitable events, reinforcing its role as a neighborhood partner.
📍 Aurora’s Growing Freddy’s Presence
The new restaurant joins an existing Freddy’s location at East Mississippi Avenue and South Havana Street, making it the second Freddy’s in Aurora. This expansion reflects the brand’s confidence in the Aurora market and its potential for sustained growth.
With 35 locations now operating across Colorado, Freddy’s is steadily building a robust network that ensures accessibility and consistency for its loyal customer base.
🌍 Freddy’s Global Ambitions
While Freddy’s continues to strengthen its presence in Colorado, the brand’s ambitions extend far beyond state lines. With a proven model of quality, efficiency, and customer satisfaction, Freddy’s is exploring opportunities to expand internationally.
The company’s growth strategy includes:
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Identifying high-potential markets
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Partnering with experienced franchise operators
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Maintaining brand integrity through standardized training and operations
This global vision is rooted in Freddy’s founding principles: delivering delicious food, creating welcoming environments, and fostering community connections.
📱 Technology Meets Tradition
Freddy’s has embraced digital innovation to streamline its operations and enhance customer convenience. The Freddy’s app and website allow users to:
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Browse the full menu
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Customize orders
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Locate nearby restaurants
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Access exclusive deals and promotions
This integration of technology ensures that Freddy’s remains competitive in the fast-casual dining space, meeting the evolving expectations of modern consumers.
🏆 Why Freddy’s Stands Out
In a crowded market of burger chains and dessert shops, Freddy’s distinguishes itself through:
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Quality ingredients: No shortcuts, no compromises
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Customer service: Friendly, fast, and attentive
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Consistency: Every location upholds the same high standards
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Community involvement: A genuine commitment to giving back
These values resonate with customers who seek more than just a meal—they want an experience that feels personal and satisfying.
📣 Final Thoughts
The opening of Freddy’s newest location in Aurora is more than a business expansion—it’s a testament to the brand’s enduring appeal and its dedication to serving communities with heart and flavor. As Freddy’s continues to grow, both in Colorado and beyond, it remains anchored in the principles that made it a household name: quality food, warm hospitality, and a passion for excellence.
Whether you’re a longtime fan or a first-time visitor, Freddy’s invites you to stop by, savor a steakburger, indulge in frozen custard, and become part of a tradition that’s as rich as its desserts.
See More: Freddy’s New Marshall Location