Freddy’s Frozen Custard & Steakburgers has officially committed to becoming one of the anchor food tenants in Champtown, the massive $500 million entertainment district planned for Park City, Kansas. The announcement marks a major step forward for the project, which aims to become one of the state’s most dynamic destinations for sports, tourism, dining, and family entertainment.
According to reporting from The Wichita Eagle, Freddy’s has signed a 15‑year lease for 2,380 square feet in one of Champtown’s two new retail buildings. This move places the Kansas‑born brand at the heart of a development designed to attract millions of visitors annually.
What Is Champtown?
Champtown is a 160‑acre mixed‑use district positioned to become a regional powerhouse for tourism and recreation. The development includes:
- Kansas’s only large‑scale aquarium (78,000 sq ft)
- A 40,000 sq ft multi‑sport facility
- Over 250,000 sq ft of retail space
- Eight baseball and softball fields
- A 150‑room hotel for visitors and tournament families
The site is strategically located with direct access to I‑135, I‑235, K‑254, and K‑96, making it easily reachable from across the region.
Freddy’s Role in the Development
Freddy’s will join a curated lineup of food and beverage tenants designed to serve both daily visitors and large event crowds. The brand’s placement next to Bob & Luigi’s Pizzeria, which signed a 10‑year lease for 2,000 square feet and will feature a patio, creates a strong dining cluster within the retail center.
Freddy’s presence brings:
- High‑recognition branding from a Kansas‑founded company
- Family‑friendly dining aligned with Champtown’s sports and tourism focus
- Fast‑casual convenience for tournament attendees, aquarium visitors, and hotel guests
- A proven regional favorite with strong customer loyalty
The combination of Freddy’s classic steakburgers, shoestring fries, and fresh frozen custard fits seamlessly into the development’s vision of offering reliable, crowd‑pleasing dining options.
Development Timeline
Champtown’s groundbreaking took place in June 2024, and construction continues in phases. The retail buildings housing Freddy’s are part of the early commercial rollout, with additional tenant announcements expected through fall 2026.
The district’s long‑term plan includes:
- Expanded retail corridors
- Additional dining concepts
- Sports complexes and event spaces
- A museum district
- A luxury hotel and hospitality hub
Freddy’s early commitment signals confidence in the project’s momentum and long‑term viability.
Why This Matters
For Park City, Freddy’s arrival is more than a new restaurant — it’s a symbol of economic growth, job creation, and regional visibility. For Freddy’s, it’s a strategic placement inside a high‑traffic, high‑visibility entertainment district that aligns perfectly with its family‑centric brand identity.
Champtown is designed to become a destination, not just a development — and Freddy’s will be one of the first flavors visitors experience.